Chapter 1118: New Book Releases

Editor: Nyoi-Bo Studio

“I will work hard.”

“It’s best to protect yourself from the sun. Eat more foods that can help lighten your skin. When the filming is over, I’ll share some tips on how to lighten your skin,” Su Wen said.

“Thank you, Boss Su.”

The Big Beard Photographer had very high standards, and Su Wen’s requirements were equally stringent. Their goal was to use various compositions and combinations to enhance the style and design of the bag, making it an essential accessory. With the Su family’s bag, the overall image was elevated to new heights—fashionable, trendy, and practical.

They aimed to create an irresistible desire among women to buy the bag, even if it meant spending a month’s salary. Consequently, the demands placed on Dong Na and Xu Junfeng were extremely high. These requirements were abstract, making their expression a significant challenge.

The filming lasted a week, with countless adjustments made along the way. Ultimately, they decided on two special episodes. One was a New Year special featuring single men and women, couples, and even some flirtatious scenes.

By the time the street shoot ended, other models had arrived from the Capital, and Big Beardy was back to work. This shoot was simpler; the additional models were there to complement Su Wen’s vision. She planned to publish the Su family’s internal magazine, using it as a promotional gift for customers and as a styling guide.

After selling the bag, developing customers’ matching skills was crucial. Without proper styling, even the most beautiful bag could look out of place.

A lot of minor tasks needed to be managed. Fortunately, Su Qing could now take charge, and Fang Shuai’s abilities were improving. Su Wen didn’t need to oversee everything personally; Su Qing and the Big Beard Photographer could handle it.

With the increased manpower, the shoot was completed in three days. The studio was bustling with activity. Once the filming wrapped up and salaries were settled, everyone left in high spirits. Before departing, Su Wen asked Fang Shuai to remind them to keep an eye on newspapers, magazines, and her new book.

Su Wen selected the Spring Festival specials featuring Dong Na and Xu Junfeng and asked Spring Breeze Publishing House to print a poster for each of her new books as a promotional gift. This served as a real advertisement.

This method of publicity was both cost-effective and impactful. Su Wen’s popularity as a writer was at its peak, and her new book was expected to sell a million copies. These posters would reach 100,000 readers, creating a massive impact.

Both Xu Junfeng and Dong Na were poised to become famous overnight, bolstered by Su Wen’s publicity and marketing plans. Zhou Yan prioritized Su Wen’s new book and supported her efforts.

After working overtime, the book was finally released before the New Year. Su Wen’s new book was prominently displayed in major bookstores. Casual shoppers were immediately drawn to the promotional posters upon entering.

“Heavens! My favourite author has finally published a new book.”

“What’s the new book about?”

“It’s a companion chapter to ‘The Sc*mbag Handbook’.”

“Wow! The new book is even more explosive than ‘The Sc*mbag Handbook’.”

In just half an hour, the bookshelf was crowded with people, and more continued to arrive. An hour later, the bookstore was packed, with the flow of customers several times greater than usual.